the week - website analysis
The layout of the website is clean and uncluttered, with a plan white background. Synergy is created immediately with the masthead matching that of the magazine and in the same font, all capitals and the same shade of red. On the left corner of the masthead is a menu icon with the word 'menu' underneath for clarity. Next to this is the search icon with a search bar On the right corner of the masthead is an image of the curent week's print ocver, next to two call to action buttons: ' subscribe and save' and 'give a gift' Underneath is an advertising gif taking up almost the width of the page. This changes constantly, advertising products such as Adobe and Vanguard. The chosen stories take up the left two thirds of the page. The main story has a picture with a headline and standfirst over the picture, followed by a bullet- pointed list of 'Five things you need to know' next ot a humorous cartoon. These 'editorial cartoons...
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